Clever Marketing For Local Day Spa’s
Horizontal Opt-in Forms Using Aweber
So check it out…
Sometimes your opt-in form will stick out like a bearded lady if you leave the fields stacked one on top of the other.
It looks great that way for blog sidebars, but not so great in other places.
I personally have found having just an email field with the submit button right next to it to be the highest converting for me.
So here’s the code you’ll need to “lay down” your form so it stretches horizontally instead of stacking vertically. Basically you just make the table span 5 columns instead of 2 like Aweber defaults too. Then you take away the 2nd and 3rd table row and VOILA!
Once you download that .txt file you’ll need to add in your Aweber info to the places I have marked. For example, when it says “PUT YOUR 10 DIGIT ID# HERE” that means put your 10 digit ID# there ;-)
B.
50 Of The Best Gary Vaynerchuk Interviews & Videos
-
Samantha Ettus interviews ‘The Social Media Sommelier’ Gary Vaynerchuk
-
Dave Lakhani Interviews Social Media Expert, Gary Vaynerchuk
-
Doug Coleman Interviews Gary Vaynerchuk During His Book Tour
-
GrowSmartBusiness.com Interviews Gary Vaynerchuk - No Audio or Video But Still Rocks
-
Gary Vaynerchuk Interviewed by Valerie Young of ChangingCourse.com
-
Gary Vaynerchuk at BlogWorld 2008 + Other Various Related Vids
-
Gary Vaynerchuk at LeWeb’08 (Speaks Russian For About 2mins)
-
Early Gary Vaynerchuk Teaching Basic Social Media Principles to CNN
-
Gary Vaynerchuk Explains How You Build Your Personal Brand With TalkingHead.TV
-
Michael Dunlop From IncomeDiary.com Interviews Gary Vaynerchuk
-
The Web 2.0 Show Interviews Gary Vaynerchuk & Kevin Rose at FOWA Miami 2008
5 Things YOU MUST Do After You Write A Blog Post
Blogging is popular…
You can make money at blogging…
Shit, you can conquer whole markets online just by blogging…
However, if you are like most bloggers you feel like you are the only one reading your blog.
I know how frustrating it is to spend a couple hours writing the perfect blog post and then be able to count your visitors on one hand. However, if all you did was write the blog post - even the most killerest leet post - then that’s your main problem.
Sure daily blogging while pinging the RSS directories can slowly build up some SEO stats but waiting around for that to happen is about as fun as watching grass grow.
If you want people to read what you wrote, you need to tell people you wrote something! It’s a simple-smack-in-the-head-why-didn’t-i-think-of-that strategy but thousands of bloggers forget to do it everyday.
From now on when you finish writing your blog post you should not think, “great I’m finished,” you should now think “I’m half way done now I have to tell people about it.”
Granted I’m no perfect boyscout either and I have forgotten or been just plain lazy before too. However, when I am blogging daily and do the following 5 things after each finished blog post - I typically see about 1,000 - 2,000 readers. Even on new blogs that are only 1-2 weeks old!
5 Ways To Promote Your Blog
- Share your new blog post with your social networking friends. Send out a tweet, share the link on facebook, update your myspace status, drop the link to your linkedin network…
Personally, I just send my new blog post links out to Twitter and Facebook but with a service like Cliqset or Ping.fm you can broadcast it out all over the place with a few mouse clicks.
I automate this by syncing my Twitter account with my Facebook account so whatever I tweet gets posted to my FB profile too. Then I sync up my blog with Twitter so whenever I write a new post it goes out to Twitter automatically.
TIME THIS TAKES: 0mins - Tell the world you just made a new blog post by submitting your summary to Digg.com, Propeller.com, Mixx.com, StumbleUpon.com, Newsvine.com, and ShoutWire.com
These are content sharing sites. Their whole premise is for people to share their blog posts with the world yet I talk to at least one blogger per day who doesn’t use these sites.
They are free to join and to post your stories. If your story is good enough it will attract some eyeballs and if it really rocks socks then people will vote for your site to go to the front page… Enough votes and you hit the frontpage for an EXPLOSION of free blog publicity.
To increase your chances at a front page appearance you should write catchy titles, be controversial, or relate your post to something popular that’s going on in mainstream media.
TIME THIS TAKES: 5mins per submission - Talk about your blog topic in online forums with a link to your blog post in your signature box.
There are thousands of online forums where people go to talk about their passions with like minded people online. Just run a search in Google for - your topic “forum” - and you’ll find plenty.
The trick is to 1.) search the forum for people talking about your blog topic and 2.) change your signature box to talk about your new blog post.
Now when people login to read your updates in the forum they will see you are knowledgeable on the topic and that you just wrote a blog post about it. If they like what you have to say in the forum they will want to see what you had to say in your blog post and click through.
TIME THIS TAKES: 5mins to setup & 5mins per forum reply - Get out and talk with other bloggers who are blogging about your topic by leaving comments on their blog with a link back to your post.
Google has a redonkulous new feature called “show options” that let’s you browse for results on your search by news, books, blogs, forums, and other mediums.
So do a Google search on your blog topic, then click “show options,” then click “blogs,” and BOOM there are all the bloggers talking about what you are talking about.
Go leave comments on their blogs and fill in the link to your new blog post in the website field of the comment form. If people like what you have to say they will click through to see your blog as well.
If you are a “vlogger” (video blogger) then you should go comment on other peoples videos related to your video just as if it were a regular blog post.
TIME THIS TAKES: 5mins per comment - Submit your blog post to article sites so that others may publish your content in their blogs/sites/newsletters.
There are tons of popular places online that get their content from sources like EzineArticles.com or AssociatedContent.com. In order for those people to publish that content on their sites they have to credit the author and leave whatever links intact.
If your post is good enough it can get picked up by newsletter publishers with hundreds of thousands of readers or even just get featured on the front page. Either way it’s another free way to get exposure.
Not only that but each article you submit will get you another backlink to your blog. Once those backlinks start adding up your blog gets more and more powerful in the search engines and eventually every post you make goes right to the top of Google for your topic.
TIME THIS TAKES: about 10mins if your slow
If you did just one instance of each of these 5 things it would take you about 30 minutes to complete. If you really want to see your blog grow then I suggest you spend about 2 hours after each post doing these5 free blog traffic tactics.
B.
Do what this guy says and you can crush your competitors too!
[Flash 9 is required to listen to audio.]
Why does McDonald’s play the “Monopoly” game every year? Because CONTEST MARKETING ROCKS! That game is nothing more then a contest that gets McD customers coming back for more and bigger items… Game pieces don’t come on small soda’s!
Using the power of contests you can get done ANYTHING in your business. Need more backlinks for SEO… Do a contest! Need more email subscribers… Do a contest!
Plus, you can usually get prizes donated for free if you have the cajones to call up other business owners and ask them to donate a prize in exchange for the publicity from your contest.
That’s the power of contest marketing! BOOM
